It just won't go away, and that's the point. Another podcast to download and listen to as Angelina Russo discusses crowdsourcing on what is yet another ABC Radio National program I've never heard of...I'm missing out aren't I?
By Design - ABC Radio NationalThis week it's crowd sourcing and the way in which this form of talking to each other and contacting each other through places like Facebook and Twitter, for example, is changing who we are. Major companies are using crowd sourcing to test and launch their products -- look at the current advertising by Smith's Crisps, looking for a new flavour and asking us to suggest one. What's this all about, and why would companies want to get so close to us?
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